Teela Fleeman: Altoids

With Altoids having such a strong campaign currently I decided to expand within that campaign. I created a mini-campaign with the underlying idea of the many things you can do with the Altoids tin when finished with the mints. The ideas ranging from do-able things to comical uses. My chosen mediums are magazine ads, billboard ads, and direct mailers.

Congratulations! Teela's pitch was chosen and she is now an art director, creating a campaign based on this ad. Adam, Bailey, David and Rosie are on the Altoids team.